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Services

Out-Board specialises in helping turn innovation into commercial success. Working closely with university commercialisation teams across the UK, Out-Board provides expert support in the following areas:

 

• Market research and proof-of-concept studies. Our approach at Out-Board comes from a passionate belief that commercial success comes from understanding, from the outset, the market and the needs of the potential customers and then ensuring that technical development is aligned to be consistent with those needs. Only from there can profitable growth be achieved and sustained.

Our methodology uses a combination of desk, telephone and face-to-face research to gain, within the time available, as thorough an overview as possible of both the quantitative data available and also the qualitative considerations that lie behind the numbers. We then present the information to you in a professionally-presented report, giving clear, reasoned recommendations on how best to progress towards commercialisation.

• Business plans. Out-Board is highly experienced in the preparation of effective business plans and investor presentations. Our aim is to set out succinctly the main proposition, the key financial projections and the marketing plans in a professional, compelling document which can be used both internally and to attract outside funding.




• Marketing. With over 30 years’ experience in developing and implementing marketing strategy and plans, Out-Board is ideally positioned to provide advice and practical help with all aspects of marketing, including sectors to target, key messages that meet customer needs, routes to market, promotional activities and pricing.




• Sales. All-too-often the sales process is not given sufficient priority and focus and yet is so essential for business growth. Out-Board works with technology-led teams to help generate sales leads and instil a customer-focussed ethos.




• Spin-out Companies. Out-Board offers both business insight and practical help in the planning and fund-raising stages of a spin-out company and also as an additional experienced management resource in the early stages of operating.




• Licensing IP. For many innovative ideas, finding a licensing partner offers the best route to realising early commercial returns. Out-Board has helped many universities identify potential partners and bring about licensing collaborations.